Bensoir! It's me, Benjamin. I like to eat and drink. And cook. And write.

You may have read stuff I've written elsewhere, but here on my own blog as Ben Viveur I'm liberated from the editorial shackles of others, so pretty much anything goes.

BV is about enjoying real food and drink in the real world. I showcase recipes that taste awesome, but which can be created by mere mortals without the need for tons of specialist equipment and a doctorate in food science. And as a critic I tend to review relaxed establishments that you might visit on a whim without having to sell your first-born, rather than hugely expensive restaurants and style bars in the middle of nowhere with a velvet rope barrier, a stringent dress code and a six-month waiting list!

There's plenty of robust opinion, commentary on the world of food and drink, and lots of swearing, so look away now if you're easily offended. Otherwise, tuck your bib in, fill your glass and turbo-charge your tastebuds. We're going for a ride... Ben Appetit!

Wednesday, October 27, 2021

Shut up and float!

Some disappointing news this week, with Brewdog putting off their long-rumoured flotation until 2023.

Hopes had been raised when they appointed a new Chairman last month, reportedly with the very specific intention of getting them listed, but - and they have plenty of previous in this department - the company decided to change tack.

Given that the only other opportunity to trade shares only happens once a year, and gets cancelled most years, the chances of being able to sell Brewdog shares at a fair price any time soon would appear to be low.

Which pisses me off massively as I've been wanting to rid myself of 99% of my 'shares' for some time now. 

 

Equity or Iniquity?

Yes, I get the whole thing about 'being in it for the long term', and that you shouldn't invest with the expectation of making a quick buck, and so on.

Just kill it off already...
And if you're saying or thinking anything along these lines, you can fuck the shit off. I've been invested in Brewdog for the past 12 years. 

They now have an estimated 200,000 investors or 'Equity Punks'. I was among the first 600 of them and got on board in the very first round. 

Yes, I know, my investment has, on paper, increased massively in potential value, but until I get to cash in, that's all it is. Potential.

And I'm more concerned with the potential for things to go tits-up, given how many times Brewdog have severely disappointed me.

It's no secret that I was a big fan of the brewery in their early days because of the beers they were brewing, and that's a big part of why I was an early investor.

And within a few short years I had massively fallen out of love with them. Their attitude towards cask beer and those who like to drink it was mean-spirited and disrespectful. Their business philosophy is, despite, and indeed because of its success, massively hypocritical. And the way they treat their staff is probably even worse than they way they treat their investors and fans.

I don't drink their beers or visit their bars very often now, so the 'shareholder perks' are more or less pointless as far as I'm concerned.

And I now actually feel slightly guilty about owning what now amounts to several hundred shares worth several thousand pounds when I have no emotional investment in this company - I'd hesitate to even use the term 'brewery' these days.

It's getting tiring. I just want to Brewdexit.

(If you are interested in buying from me privately, through a legal channel, and want to make an offer, please get in touch through the Twitter or somesuch.)

 

Catch up with my Dogsceptic backstory:

(Honestly, this is over a period of a decade - it's not something I've been obsessing about every night!)

 

 


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